After Sony and Microsoft both announced hardware price cuts a few weeks ago, every podcast, analyst, fanboy, and even some Wall Street types focused on what Nintendo still had in its hand (other than some million dollar bills). As of this writing, a Wii price drop is finally, officially confirmed. And really, I think everyone [...]
Archive for September, 2009
Wii’re going crazy and slashing prices
Posted in Marketing, Nintendo, The biz, tagged Balance board, christmas, holiday 2009, new super mario bros. wii, Nintendo, Wii, Wii Fit on September 23, 2009 | 3 Comments »
Another Brick in the Wal-Mart
Posted in Marketing, The biz, tagged Batman Arkham Asylum, board games, Pandemic, Playstation 3, Puerto Rico, retail, Settlers of Catan, Wal-Mart, Xbox 360 on September 19, 2009 | 1 Comment »
It’s been almost a year since I saw anything really compelling in games retail, so I was surprised to see a cool idea out of… Wal-Mart of all places. I’ve only been inside Wal-Mart a handful of times, having grown up in southeast Michigan and thus buying everything at Meijer for the first 20 years [...]
More than a Feeling
Posted in Indie games, Marketing, serious games, The biz, tagged Boston, Boston game developers, game design degrees, serious games, the beatles rock band, video game developers, video game industry on September 15, 2009 | Leave a Comment »
Amid all of last week’s fanfare (particularly in mainstream press) surrounding The Beatles: Rock Band release, I missed this gem – a gubernatorial proclamation from Massachusetts’ Deval Patrick making last Thursday (9.9.09) Video Game Innovation Day. I work in marketing, and have seen my fair share of appreciation days, town takeovers, and key-to-the-city fluffy publicity [...]
During the holidays, reruns = classics
Posted in Marketing, Microsoft, Nintendo, Sony, The biz, tagged Gran Turismo 5, Halo, Microsoft, Nintendo, Playstation 3, Rock Band, Sony, The Beatles, Wii, Xbox 360 on September 9, 2009 | 1 Comment »
With today’s The Beatles: Rock Band launch, I can’t help but wonder if all the cards are already on the table for what could be a very interesting Christmas’ “console war.” Sony’s slim hardware redesign was a non-starter for me, until they blinked first and threw in a matching slimmer price point. Microsoft followed suit [...]