While this year’s Black Friday sales numbers should be trickling in over the next few hours, I just had to point out First Party, the new clothes-for-professional-nerds venture from the Penny Arcade guys. They won’t win Cyber Monday or anything (thanks to teenage girls, anything that doesn’t involve vampires is at a huge disadvantage this year), but every well dressed gamer should have the launch polo on their wish list. 
I first heard about the concept for First Party over a year ago in Wired’s piece on Jerry and Mike. Just like Child’s Play and PAX, it’s a natural fit for the community and it’s a wonder no one stepped up years ago. I’m excited to see what their line looks like a year from now, once they’ve diversified beyond essential polos. One of these may just find a home next to the rainbow of Lacoste basics in my closet. As an added bonus, they’re available for Xbox LIVE avatars too!
